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Product Manager / Product Owner

Kateryna Izmestieva
Main skill
Product Manager
Other skills
product management, user experience (ux), Product Development, Problem solving, Product Analysis, Digital Marketing, Market Analysis, Google Analytics
City
Kyiv, Relocate
English
Advanced
Worked in
di just

Objective

Product Manager (Discovery and Delivery)

Product manager (Android, iOS, Android TV, tvOS)
• Market and Competitive analysis
• Defining KPIs and preparing requirements for customizing user behavioral analytics tracking
• Mobile apps behavioral and sales analysis
• Coaching different departments of the company according to product work
• Preparing business, solution requirements for implementing Epics from Roadmap on iOS, Android, Android TV, Smart TV, and Web platforms
• Formation and prioritization backlog for Mobile apps client-side team
• Prototyping

Product Manager
• Market and Competitive analysis
• User behavior analysis
• Defining KPIs and Google Analytics configuration via Measurement Protocol
• Working closely with the support team under resolving different issues 24/7
• Preparing solution requirements
• Managing product delivery
• Marketing automation configuration

Product Marketing Manager
Poland
The project was closed

• Market and Competitive analysis
• Searching for new acquisition mediums
• Defining KPIs, writing requirements for Google Analytics configuration
• Data analysis
• Running Google Adwords campaigns
• Email marketing
• SMM strategy development
• Conversion Optimization (A / B testing)